Part 1: Cover Sheet
Simply write, “Business Plan (YOUR NAME)” on a piece of paper and revel in your achievement.
Part 2: About You
Business Basics: List the basics here. The name of your business, all your contact information and web address.
History: Think of this as a bio for your business. How did you make the progression into the art business? If you’ve been doing this for a while what has been your progression? This should be easy to read and sound as if you were writing an "About Me & My Art" essay.
Business Description: Briefly explain what you’re planning to do or are already doing with your business. Are you going to sell your art through your own on-line gallery or are you seeking private collectors and galleries? A reader should get the gist of what it is you’re trying to do with this basic description.
Grand Vision: Do you want to eventually have a TV show? Do you want to be a multi-platinum selling CD artist? This is the place to write down the grand vision of what you want your art career to look like.
Part 3: About What You Plan to Sell:
Artists Menu: List the types of products and services you want to offer your fans, clients or customers.
Your Competition: Who is already doing what you’re doing? How are they succeeding? How are you going to do it better?
Your Ideal Customer: This is your reference tool for how you plan to get your stuff in front of the right people.
Referral List of Resources:
Part 4: Your Vision:
Goals: This should include your 1month, 6 month, 1 year and 3 year goals.
Obstacles: What might stand in your way from achieving what you want to achieve. Make a list of 3-5 things.
Part 5: Yeah, but how much will it cost?
Part 6: Seeking Advice
Sharing: Once you’ve printed out your plan, I recommend you pay a visit to your local SCORE office. SCORE stands for the Service Corps of Retired Executives. These are guys that have already “done it” in the business world and are now giving back by offering free advice to others. They’ll look over your business plan, reference you to their free library of business books, and turn you onto some really great resources.
Thank you for this, Slash. I will have my business plan written by next Friday. Promise!
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